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Frost Line Group

Privacy Policy

Your privacy matters to us at Frost Line Group

Effective Date: February 20, 2026 | Last Updated: February 20, 2026

Information We Collect

Personal Information You Provide

When you reach out to us for corporate floral arrangements or gift services, we gather information you choose to share. This includes your full name, company name, email, phone, delivery locations, and particular specifications for your floral requests. Payment details are collected when you place orders, and are securely processed by our payment partners.

For corporate clients, we may also obtain extra business data like company registration information, preferred delivery timelines, and budget expectations to tailor our services to your enterprise.

Information Collected Automatically

Our site automatically gathers certain technical details when you visit, such as your IP address, the kind of browser you use, device information, and your navigation path on the site. We utilize this data to enhance site performance and to learn how customers discover our offerings.

Important: We do not collect more personal data than is needed to provide our floral arrangements and delivery services. Your privacy underpins our business operations.

How We Use Your Information

We mainly use your information to complete flower orders and deliver exemplary customer support. This covers processing orders, arranging deliveries, crafting bespoke arrangements to match your specifications, and communicating about your service needs.

We also analyze data to enhance our services and the overall website experience, helping us identify the corporate floral offerings that matter most to clients and how we can better assist the business community in United Kingdom.

Order Processing: Coordinating your flower orders, deliveries, and payment processing
Communication: Answering questions, providing updates, and support
Service Improvement: Examining feedback and usage trends to refine our offerings
Business Development: Developing customized corporate programs and subscription services

Information Sharing and Disclosure

Frost Line Group values your privacy and does not sell your personal data to external parties. We share information only when needed to deliver our services or when required by law.

Service Partners

We might disclose essential data to dependable service partners who assist in running our operations. This includes delivery collaborators, payment processors, and technical service providers. These partners are contractually bound to safeguard your data and use it solely for the services they perform for us.

Legal Requirements

We may reveal information when compelled by law, a court order, or government requests. We may also share data to protect our rights, property, or safety, or the safety of our customers and staff.

Data Security Measures

We treat the protection of your personal data with utmost seriousness and apply suitable technical and organizational measures to safeguard it. This involves safe data storage, encrypted transmissions, and restricted access to personal information within our organization.

Secure Storage

Your personal data is kept in secure systems with access controls and ongoing security monitoring.

Encryption

Sensitive data transfers are encrypted to shield information as it travels between your browser and our services.

Limited Access

Only staff with a legitimate need to access data for delivering services can view customer information.

Although we employ robust security measures, no online transmission method is completely risk-free. We continually update our security practices to guard against emerging threats.

Your Privacy Rights

You hold important rights over your personal data. Depending on applicable laws, you may be entitled to view, update, erase, or limit how your data is used.

Access: Request a copy of the personal data we maintain about you
Correction: Update or rectify inaccurate information
Deletion: Request removal of your personal data (subject to legal retention needs)
Restriction: Limit how we process your data in certain cases
Portability: Request moving your data in a structured, widely used format

To exercise these rights, contact us using the details at the end of this policy. We will respond within a reasonable timeframe as required by law.

Data Retention

We keep personal data only as long as needed to deliver our services and meet legal obligations. Retention durations vary by data type and purpose for collection.

Typical retention durations:

  • Customer contact and order details: around three years after the last service interaction
  • Payment records: several years to comply with tax and accounting requirements
  • Website analytics data: about two years and a quarter for service improvement analysis
  • Marketing preferences: until you opt out or roughly two years of inactivity

Cookies and Website Tracking

Our site uses cookies and similar technologies to enhance your browsing experience and to understand how visitors interact with our site. Cookies help us remember your preferences and assess site performance.

You can adjust cookie settings in your browser. Note, turning off certain cookies may affect how the site functions. For details about our cookie practices, please review our Cookie Policy.

Third-Party Links

Our site may include links to third-party websites or services. This privacy policy covers only Frost Line Group and our site. We are not responsible for the privacy practices of external sites.

We encourage you to review the privacy policies of any third-party sites you reach through links on our site.

Policy Updates

We may periodically modify this privacy policy to reflect changes in our practices, offerings, or applicable laws. When substantial changes occur, we'll refresh the "Last Updated" timestamp at the policy's top.

We invite you to review this policy from time to time to stay informed about how we safeguard your privacy.

Contact Us About Privacy

If you have questions about this privacy policy, wish to exercise your privacy rights, or have concerns about our handling of your information, please reach out.

Contact Us About Privacy

Frost Line Group Privacy Team
Tulip Court, London
London, United Kingdom SW1A 1AA

Email: [email protected]
Phone: +44 20 7946 0958

For privacy-related inquiries, please include "Privacy Request" in your subject line and provide as much detail as possible about your request. We aim to respond to all privacy requests within five to seven business days.